Coleen Rooney has been set the challenge of a lifetime; find naturally beautiful women to bethe face of eight major brands. In each episode Coleen scours the streets of Britain in searchof real women to land eight high profile modelling assignments. These will be genuine jobsbut with one major difference - all the women Coleen selects are women who have nevermodelled before. To help her find these girls, Coleen enlists industry expert Camilla Johnson-Hill to help her match the right girl to the right campaign. Once a shortlist is created, the girlsare given a make-over and are sent out to the castings. How will Coleen fair in her mission?
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