Description
Firecrest Films for Channel 5
How Do They Really Do It? is a series revealing the secrets behind the success of some our best known brands. Getting behind the scenes with access to all the key brands featured, the series explores how they have grown to dominate our lives and become household names.
One episode goes inside Subway to reveal how the brand went from a single outlet in the USA to the biggest fast-food chain in the world, with more outlets than McDonalds. Another episode gets into Primark stores and even the Dublin HQ to find out how Britain’s biggest fashion retailer has boomed, and how it sells top fashion and rock bottom prices. A third programme explores Britain’s love affair with the roast-dinner, and how restaurants like Toby Carvery have turned this classic dish intobig business.
The fourth episode goes inside Burger King examine how they have stayed at the top of their game for decades in a world that is dominated by McDonalds. From manufacturing methods and recipe secrets to supply chains and advertising, this series will lift the lid on what makes these iconic brands so popular and successful.
