Description
The Biggest Loser is an iconic and adaptable format that offers overweight people the golden opportunity to undergo a radical, positive transformation of their bodies, health and ultimately their lives. Either in pairs, individuals or as families, the contestants move to The Biggest Loser ranch to begin a journey to reverse the effects of unhealthy living, whilst competing for a life-changing sum of money. Format variations include Teens and Celebrity versions.
In addition to the hundreds of contestants who have successfully lost excess weight by appearing on the show, the franchise has helped those at home, motivating them not only with inspiring on-screen stories but also through its successful brand extensions.
These include a popular range of reference books and The Biggest Loser Club, which offers personalised diet and fitness plans and direct online interaction with trainers.
The Biggest Loser has generated over $400 million in global retail sales with over 15 million products sold.
Additional information
- A primetime hit in US, Germany, Sweden, Finland, Norway
- 2022 productions: Germany, Finland, Sweden, Serbia and Croatia